About Us

GreenChoice™ makes it easy to live a healthier, more sustainable lifestyle.

We can help you quickly identify and purchase products that align with your values. Our GreenScores™ evaluate and score food products (0-100) for their: freshness, nutritional value, health safety, animal welfare practices, corporate sustainability and transparency.

Our hope is to provide you with the knowledge you seek to improve the quality of your life. We develop our GreenScore™ Database and host GreenChoice(Now)™ to enable you to see past the convoluted product labeling and manipulative marketing of major food corporations, so that you can quickly make healthier, more sustainable choices.

 

 


The GreenChoice™ Team

Galen Karlan-Mason
Founder & Chief Executive Officer
To help empower others to maximize their impact.
Rafael Martins Guimaraes
Chief Technology Officer
My mission is to interpret data and deliver effective solutions so people can fulfill their needs.
Peitong Xue
Data Scientist
I thank God for enabling me to do work that supports the planet and my daughter's future.
Makalani Mack
Content Writer
Creativity and healthy decisions are the two things that keep me moving in this world.

JOIN US!

Chief Technology Officer (CTO)
Waltham, MA  |  Full-time


 

Conflict of Interest Policy

We at GreenChoice™ are keenly aware that food companies and their affiliate companies may have a vested interest in influencing our product analyses and scoring process, in order to earn higher GreenScores™. Consequently, we will do everything in our power to avoid perceived or real conflicts of interests. For this reason, GreenChoice™ will have independent parties review GreenChoice™ quarterly for any potential conflicts of interests based on, at minimum, the following guidelines.

There exists a perceived or real conflict of interest for GreenChoice™ if:

  1. A food company, or any affiliate of said company that could benefit directly or indirectly from paying GreenChoice™ to score products, pays GreenChoice™ to score its products.
  2. A food company, or any affiliate of said company that could benefit directly or indirectly from paying GreenChoice™ for advertising and promotion in any capacity, pays GreenChoice™ to advertise or promote its brand and/or products.
  3. A food company, or any affiliate of said company that could benefit directly or indirectly from paying GreenChoice™ for rights to use the GreenChoice™ name or GreenScores,  pays GreenChoice™ to use the GreenChoice™ badge or GreenScore™ for advertising, marketing, or promotion.